Butterfly Memory Appeal raises record amount

Willow Wood Hospice is celebrating its most successful Butterfly Memory Appeal ever, which has raised over £27,000 to help fund its vital services.

Hundreds of supporters came together at the Hospice, based in Ashton-under-Lyne, to release a live butterfly in memory of their loved ones last Saturday (12th July).

Every summer, the Hospice invites the communities of Tameside and Glossop to dedicate a butterfly in memory of someone special to them – whether they have received care at Willow Wood or not – and make a donation which helps to provide compassionate, specialist and dignified care to patients from the local community with any life-limiting illness.

Those who made a dedication received a personalised certificate and their name, as well as that of their loved one, was included in the Butterfly Memory Book, which was available to view at the Hospice during the event.

This year, 900 butterflies were released – more than any other year – in the glorious sunshine in the Hospice’s tranquil gardens, at three release times which were fully booked in advance.

Bethan Creighton, Willow Wood’s Family Support Lead, and Volunteer Chaplain Mark Creighton said a few comforting words to begin each ceremony before individuals and families released their butterflies from their boxes, followed by a repertoire of songs from the Willow Wood Hospice Choir.

The event was attended by the Civic Mayor of Tameside Councillor Shibley Alam – who has chosen the Hospice as one of her charities to support during her year in office – and her Consort Mohammed Khairul Alam, as well as the Lord-Lieutenant of Greater Manchester Diane Hawkins JP LLB and Hospice patron and Vice Lord-Lieutenant Sharman Birtles MBE JP DL.

Staff and volunteers manned stalls and the dining room selling a variety of refreshments, cakes, crafts and plants – as well as a raffle and a tombola.

Samantha Kitch, Supporter Care Manager at Willow Wood Hospice, who led on the Butterfly Memory Appeal, said: “We are absolutely overwhelmed by the incredible success of this year’s appeal and wholeheartedly thank everyone who dedicated a butterfly and supported the event, which really was a memorable occasion.

“It’s through the generosity and compassion of our community that we can continue our vital work and ensure that memories live on.

“We’re grateful to Butterflies for Occasions for supplying the butterflies – there were lots of nice comments about the lovely boxes they were in.”

The Butterfly Memory Release is one of many events Willow Wood Hospice holds throughout the year, with plenty more still to come in 2025 – including a 5k Wicked-themed Walk around Stamford Park and Chadwick Dam on 21st September.

Since 2020, the cost of delivering hospice services in Greater Manchester has risen by 33 per cent. It costs at least £3.6 million every year for Willow Wood to continue providing its services – 70 per cent of which are provided by its Community Services team at the Hospice and in a patient’s own home.

In March, Willow Wood’s CEO Tracy Minshull and Clinical Director Nicola Cheetham joined hospice leaders at the Houses of Parliament to ask MPs to support reforming the funding model for hospices.

With only 24 per cent of Willow Wood’s annual income funded by the government, the Hospice relies on the local community to cover the shortfall by making donations, organising or supporting fundraising events, donating or buying goods at its eight charity shops, leaving gifts in their Wills, joining the weekly lottery or volunteering.

To find out more about the Hospice, visit www.willowwood.org.uk